Bringing live and digital together in one brand

In a world where the lines between physical and digital experiences are fading, two creative forces, FX Agency and D&B Eventmarketing, joined together. We created a new group brand that unites the strengths of both agencies, without losing their individual legacy. We shaped a brand that breathes positive energy, creativity and connection. Daymakers stands for transformation, one experience at a time.

Services

Brand strategy
Positioning & portfolio
Naming
Manifest & pay-off
Visual identity
Creative & design direction

Bringing live and digital together in one brand

In a world where the lines between physical and digital experiences are fading, two creative forces, FX Agency and D&B Eventmarketing, joined together. We created a new group brand that unites the strengths of both agencies, without losing their individual legacy. We shaped a brand that breathes positive energy, creativity and connection. Daymakers stands for transformation, one experience at a time.

Bringing live and digital together in one brand

In a world where the lines between physical and digital experiences are fading, two creative forces, FX Agency and D&B Eventmarketing, joined together. We created a new group brand that unites the strengths of both agencies, without losing their individual legacy. We shaped a brand that breathes positive energy, creativity and connection. Daymakers stands for transformation, one experience at a time.

Finding the spark

We immersed ourselves in the cultures of both agencies, their strong roots, unique energy and a shared ambition to move people. We defined what made each brand tick, and from there we uncovered their common ground: a shared belief in the power of meaningful experiences to drive transformation. With that foundation, the name could emerge. After a rigorous, collaborative naming journey, Daymakers was born. A name that makes you smile. That gives space. That moves forward.

Finding the spark

We immersed ourselves in the cultures of both agencies, their strong roots, unique energy and a shared ambition to move people. We defined what made each brand tick, and from there we uncovered their common ground: a shared belief in the power of meaningful experiences to drive transformation. With that foundation, the name could emerge. After a rigorous, collaborative naming journey, Daymakers was born. A name that makes you smile. That gives space. That moves forward.

Finding the spark

We immersed ourselves in the cultures of both agencies, their strong roots, unique energy and a shared ambition to move people. We defined what made each brand tick, and from there we uncovered their common ground: a shared belief in the power of meaningful experiences to drive transformation. With that foundation, the name could emerge. After a rigorous, collaborative naming journey, Daymakers was born. A name that makes you smile. That gives space. That moves forward.

Spark change

Daymakers doesn’t just bring events to life, they bring transformation to the table. That insight became a creative compass. Because the moments they design, on stage, on screen, in person, are often the spark for something bigger. Decisions. Shifts. They create spaces where people connect, align, act. Where the future takes shape.

Spark change

Daymakers doesn’t just bring events to life, they bring transformation to the table. That insight became a creative compass. Because the moments they design, on stage, on screen, in person, are often the spark for something bigger. Decisions. Shifts. They create spaces where people connect, align, act. Where the future takes shape.

Daymakers doesn’t just bring events to life, they bring transformation to the table. That insight became a creative compass. Because the moments they design, on stage, on screen, in person, are often the spark for something bigger. Decisions. Shifts. They create spaces where people connect, align, act. Where the future takes shape.

“Daymakers radiates warmth and forward momentum. Its new name and identity turns positive energy into a visual language: open, human and relentlessly innovative, just like the people behind it.”

Niels Janssen

CEO - Daymakers

“Daymakers radiates warmth and forward momentum. Its new name and identity turns positive energy into a visual language: open, human and relentlessly innovative, just like the people behind it.”

Niels Janssen

CEO - Daymakers

Next case

Daymakers

Anyway, let’s talk:
give us a call +31 6 18794000, email hello@thisisanyway.nl or visit us.

Anyway, let’s talk:
give us a call +31 6 18794000, email hello@thisisanyway.nl or visit us.

Anyway, let’s talk: give us a call +31 6 18794000, email hello@thisisanyway.com or visit us.